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하우스 어덜유스에서 르세라핌의 다섯 번째 미니 앨범 'HOT'의 아이덴티티 시스템을 개발했습니다. 열기에 의해 녹아내리는 형태의 심볼과 르세라핌의 로고타입 디자인과 잘 어우러질 수 있는 앨범 로고타입을 제작했고, 이를 바탕으로 2000년대 패션 매거진의 볼드한 인상을 줄 수 있는 타이포그래피 시스템을 개발했습니다.
At HAUS ARDORYOUTH, we developed the identity system for LE SSERAFIM's fifth mini-album, HO*. We created a melting-shaped symbol influenced by heat, along with an album logotype that harmonizes seamlessly with LE SSERAFIM's signature logo. Building on this foundation, we designed a typography system that evokes the bold aesthetics of 2000s fashion magazines.
Creative Direction by Noh Hyerim, Lee Raedong.
Designed by Lee Raedong, Hwang Myeongji.
At HAUS ARDORYOUTH, we developed the identity system for LE SSERAFIM's fifth mini-album, HO*. We created a melting-shaped symbol influenced by heat, along with an album logotype that harmonizes seamlessly with LE SSERAFIM's signature logo. Building on this foundation, we designed a typography system that evokes the bold aesthetics of 2000s fashion magazines.
Creative Direction by Noh Hyerim, Lee Raedong.
Designed by Lee Raedong, Hwang Myeongji.
